Joico Blonde Life Brightening Shampoo

A sulfate-free cleanser built for blondes who want brightness without dryness. Gently lifts away buildup while helping lightened hair hold onto its clarity and shine.

Benefits

• Brightens blonde, highlighted and lightened hair
• Sulfate-free, colour-safe formula
• Helps strengthen hair weakened by lightening
• Adds softness and shine

How to use

Apply to wet hair, lather, and rinse. Follow with Blonde Life Brightening Conditioner.

Available in 2 oz, 10 oz and 32 oz.